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Issue No. 28 -December / January 2012

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IN THIS ISSUE  
Levant
   

JTB collaborates with travel bloggers for an innovative marketing campaign
   
Jordan listed as one of Lonely Planet’s Top 10 travel destinations for 2012
   
RJ marks 48th anniversary
   
Queen Alia Airport serves 4 million passengers in first 9 months of 2011

Co-op marketing campaign: Co-op marketing (LEDs- Bill boards- magazines- Daily newspapers), to encourage the Lebanese and Palestinian trade to sell Jordan during Christmas, New Year and school winter holiday.
   
Fam trip for Religious leaders and activities: To attend the festival of the Poptimism Day in order to io increase the knowledge and awareness for the Lebanese and Palestinian consumers about the religion sites & locations in Jordan.
   
Online ad campaign: The increase promoting Jordan through the e-marketing networks and to achieve all types of Lebanese and Palestinian consumers, all around the world.
   
Indoor campaign: Distribution of JTB printing materials in the main mall in Nablus City, to increase the Palestinian consumer awareness about the Jordan touristic destination and to encourage them to visit Jordan.


For more information please contact Sami Harfoushi at sami.h@visitjordan.com
   
MARKETING ACTIVITIES
For information on planned marketing activities for each of our source markets, please select a country from the list below.