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Issue No. 39 -August / November 2013

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IN THIS ISSUE  
Ukraine
   
Jordan to tap into food and family market
   
Jordan’s 2013 tourism revenue expected to double
   
Two Jordan Mövenpick resorts receive “Readers' Choice” recognition from Condé Nast Traveler
   
Royal Jordanian And Oman Air Enter Free Sale Codeshare Agreement
   
Tourism board promotes Jordan in France
   
JTB's twitter account has been verified
   
Online advertising
 
  • Banner advertising that aims to promote Jordan as an attractive travel destination for new customers, tour operators and travel agents (campaign aimed for both b2x and b2b popular portals). The campaign includes JTB banner placement and news publications at different pages of web portals: Turistua.com. Gismeteo.ua, Turmir.ua and newsper.net, Tourua.com and Jordon-tours.com.ua and Jordantour.in.ua, Mail.ru, Mail.ru/mailbox, Travel.mail.ru, and RBC.ua. The activity is planned to promote Jordan destination in Ukraine and stimulate growth of interest for the destination at the very important and highly visited websites before the autumn season.

Exhibition or participation in events::
  • Seminar: “How to sell the Jordanian product”, 2nd of august, in Odessa. Odessa is Third city (market) after Kiev and presentation of Jordan is highly important there. There were not similar activities before there This is the way to spread “good news” about Jordan, to introduce updated news about hotels, sites, flights and visas. Odessa is Third city (market) after Kiev and presentation of Jordan is highly important there. There were not similar activities before there This is the way to spread “good news” about Jordan, to introduce updated news about hotels, sites, flights and visas. event will be hold at conference venue 5* , the activity is aimed at increasing Jordan awareness among travel trade audience and support interest to Jordanian tour product.
  • Travel trade week in Ukraine. Educational seminars and business meeting with tour operators, travel/business media and best agents in key Ukrainian business hubs. 2-6 September. Located in Donetsl-Dnepropetrovsk-Kiev. It is seasonal ( before pick season October2013 – May2014) key event in Ukraine introducing Jordan as safe destination as well this educational program provides the Jordanian touristic product as a diverse and highly profitable one and shows the quality of the travel product. leading local tour operators, travel agents, travel press.

 

   

Other:
  • Coop with Tyche Tours Tour Operator in September. Print advertising at Zhilto magazine and international tourism, are aimed at supporting the operator’s sales to Jordan and to increase public awareness of the destination.

For more information on any of the above activities, please contact Mr. Ahmad Kreishan - Area Marketing Manager at Ahmad.K@visitjordan.com.
   
MARKETING ACTIVITIESS
For information on planned marketing activities for each of our source markets, please select a country from the list below.w.