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Issue No. 39 - August / November 2013

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IN THIS ISSUE  
Australia
   
Jordan to tap into food and family market
   
Jordan’s 2013 tourism revenue expected to double
   
Two Jordan Mövenpick resorts receive “Readers' Choice” recognition from Condé Nast Traveler
   
Royal Jordanian And Oman Air Enter Free Sale Codeshare Agreement
   
Tourism board promotes Jordan in France
   
JTB's twitter account has been verified
   

Print or Online Advertising:
  • Print and online in Luxury Travel Magazine in the quarterly publication, will be published Australia wide with a circulation of around 100,000. $8,000 incl. GST for a full page ad within issue #56 as well as advertising on the Luxury Travel website and on their monthly e-newsletter. The total rate card value is $14,250, however the investment by the Jordan Tourism Board would be $9,900 inclusive of GST. Luxury Travel is Australia’s leading publication in the field of luxury travel and lifestyle. The average age of the reader is 40-64 and have a minimum household income of $160,000. By advertising in this magazine, it is a great way to target some of Australia’s wealthiest consumers.
  • Print in Travel Bulletin, a monthly publication, published Australia-wide circulating to around 5,918 travel industry professionals. $6,000 incl. GST. Advertising campaign to run in the July, September and October issues involving a half page advertisement in each. Is Australia’s pre-eminent travel publication which is the essential publication for travel professionals trying to make sense of the rapid changes which are transforming the travel industry.
  • Print Advertising in Australian Gourmet Traveller between August- September published country wide. Circulation: 71,525. Readership: 295,000. Type of coverage : $6,120 + GST for a full page color ad. Total investment by the Jordan Tourism Board will be $6,732 inclusive of GST. Australian Gourmet Travellers is the premier food and travel magazine in Australia, using spectacular photography and the very best food and travel writers to inform and inspire.
  • Print and online ad in Luxury Travel Magazine: a quarterly publication to be published country wide to 100,000. Type of coverage: $8,000 incl. GST for a full page ad within issue #56 as well as advertising on the Luxury travel website and on their monthly e-newsletter. The total rate card value is $14,25o, however the investment by the Jordan Tourism Board would be $9,900 inclusive of GST. Luxury Travel Australia’s leading publication in the field of luxury travel and lifestyle. The average age of the reader is 40 - 64 and has a minimum household income of $160,000. By advertising in this magazine, it is a great way to target some of Australia’s wealthiest consumers.
  • A print ad in Vogue Living, a bi-monthly publication published Australia wide, with a circulation of 41,834 and a readership of 134,000. Type of coverage: $9,700 incl. GST for a full page ad to be place in their September issue. Vogue Living is a publication targeted at affluent females within the 25-34 age bracket who seek out beautiful things for their home.
  • Print Ad in Travel Bulletin, a monthly publication, published Austrlia wide, circulating to 5,918 travel industry professionals. Type of coverage: $6,000 incl. GST. Advertising campaign to run in the July, September and October issues involving a half page advertisement in each. Travel Bulletin is Australia’s pre-eminent travel publication which is the essential publication for travel professionals trying to make sense of the rapid changes which are transforming the travel industry.
Press trips:

  • Travel writer publishing the story in Senior Lifestyle- senior publication within Fairfax Regional newspapers in Australia, circulating to around 21,000. A Full page story in colour with images.
  • Freelance Travel Writer writing for Luxury Travel Magazine for a circulation of around 100,000. A Double page story with images.
  • Blogger publishing in Lady Melbourne, with 50,000 page views per month. Multiple blog posts on trip to Jordan including images.
  • Freelance Travel Writer publisihing in Traveloscopy, E-Global Travel Media, Flight Centre Blog and Yahoo 7. Circulating to around 400,000 across the various online platforms. Stories published on various online platforms with images.
  • Travel Writer/videographer will be coming to Jordan to create video footage of Jordan and tourist sites and attractions.
  • Travel writer publishing in Escape travel – travel insert in News Limited Sunday titles. Circulation: 1,600,000. A full page story/s in color with images published in Escape.
  • Freelance travel writer publishing in Out and About with Kids, Vacations & Travel, Holidays for Couples and Let’s travel. Circulation: over 400,000 across the various publications. Full page stories in the publications with images.
  • Travel writer, News Local newspapers, circulating to 552,000. Full page story/s in some of the 21 titles News Local covers full color and with images.
  • Freelance Travel Writer, publishing in Traveloscopy, E-Globla Travel Media, Flight Center Blog, and Yahoo 7. Circulating to over 400,000 across the various online platforms. Stories published on various online platforms with images.
  • Travel writer, publishing in Signature Travel & Lifestyle Magazine, circulating to 33,000. Three page story with color images.
  • Travel writer, publishing in The West Australian, circulating to 203,304. Full page story/s in the Travel sections of The West Australians.
   
   
MARKETING ACTIVITIESS
For information on planned marketing activities for each of our source markets, please select a country from the list below.w.